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Content is still king in SEO

I think most in the industry realize this but it’s nice to see it stated again.

Good content remains the best way of boosting a website’s or blog’s chances of making money, a search engine marketing expert told INQUIRER.net.

At RaeSea, we actually use writers who have worked on TV and Movies as a way to both optimize the content and make the text more interesting to the user.  Many times, you can read websites and tell immediately that the text was only written for the search engines and not for the user.  This will result in a high bounce rate and poor conversions.

This is a nice statement from the above article:

He stressed that SEO is not simply about luring people to go to your website and click on advertisements.

“SEO is about helping websites sell more. If people are just looking at increasing their keyword ranking in Google, then that’s not SEO,” he added.